Publishers 'R Us

Publishers 'R Us - the most comprehensive file of magazine buyers on the market
SEGMENTSPRICE
256,304   TOTAL UNIVERSE / BASE RATE $90.00/M
95,306   1 Month Hotline $95.00 /M
256,304   3 Month Hotline $90.00 /M
  Fundraisers/Publishers $75.00 /M


DESCRIPTION

Publishers 'R Us

 

Audience Profile
Publishers 'R Us - the most comprehensive file of magazine buyers on the market. These mail order buyers subscribe to multiple magazines representing their interests and lifestyles.

 

Selections
In addition to the standard selections enumerated on the right – all names can be selected by any one of 150 demographic datapoints including telephone numbers. Typical selection charges range between $2.50/M and $8.00/M. List owner will build custom media segments and will tailor the media rentals and deployment to meet mailer’s marketing budgets.

 

Interest and lifestyle are selectable - Monthly Counts

Female Oriented 135,000 Male Sports Magazines 150,000
Health & Fitness 600,000      Family/General 375,000
Culinary 115,000 Business, News, Financial 250,000
Crafts 130,000 Miscellaneous 200,000
Garden & Home Improvement 125,000  

 

There is a newsstand full of demographics available on this exciting new file!



ADDITIONAL NOTES

Sample mail piece required. 5-7 working days required to process order. Payment due 30 days from mail date. All cancelled orders are subject to a $100/F cancellation fee, plus $10/M run charges, and any applicable shipping & material fees. 20% commission to authorized brokers on base rate.


COUNTS USAGE
Usage
OTHER RECOMMENDED LISTS
View Other Recommendations
ID NUMBER
NextMark 240485
COUNTS THROUGH
12/31/2008
NEXT UPDATE
01/20/2009
GENDER PROFILE
Male: 40%
Female: 60%
MINIMUM ORDER
Quantity: 5,000
SOURCE
Compiled lists
SELECTS
AGE $11.00 /M
AGE OF CHILDREN $11.00 /M
ETHNICITY $11.00 /M
GENDER/SEX $6.00 /M
INCOME SELECT $11.00 /M
MAGAZINE INTEREST/LIFESTYLE $11.00 /M
NEW MOVER $11.00 /M
PRESENCE & TYPE OF CREDIT/RETAIL CARDS $11.00 /M
PRESENCE OF CHILDREN $11.00 /M
SCF $6.00 /M
STATE $6.00 /M
ZIP $6.00 /M
GEOGRAPHY
Domestic (US)
ADDRESSING
CARTRIDGE $ 25.00 /F
CD ROM $ 25.00 /F
EMAIL $ 50.00 /F
CONTACTS    
NAME ROLE EMAIL PHONE FAX
Caroline Gensone Sales carolineg@belardiostroy.com (212) 381-1741 (212) 381-1745
Tina Torres Order Production tinat@belardiostroy.com (212) 381-1732 (212) 381-1745
Lorna McManus Counts & Sales Support lornam@belardiostroy.com (212) 381-1753 (212) 381-1745
Order Receipt order_receipt@belardiostroy.com
= Primary contact
 
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