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Your insert will reach buyers from the most recent Playboy Catalog.

Playboy Catalog Package Insert Program
SEGMENTSPRICE
300,000   TOTAL UNIVERSE / BASE RATE $60.00/M
300,000   Annual Packages $60.00 /M


DESCRIPTION

Playboy Catalog - Package Insert Program

 

Audience Profile

Your insert will reach buyers from the most recent Playboy Catalog. These "brand" conscious consumers are purchasing men's and women's fashion apparel and accessories, including bodywear, swimwear, outerwear, and footwear, as well as home furnishings, electronics, gadgetry and lifestyle and entertainment products.

 

Demographics

  • Ages 35-45
  • Median household income is $50K-$75K

 

2008 Schedule

January 22,000         July 20,000        
February 20,000 August 20,000
March 22,000 September 25,000
April 15,000 October 23,000
May 14,000 November 25,000
June 24,000 December 25,000

 

Marketing Insight

Call today to find out how the Playboy Catalog PIP can work for your offer.  Success stories include:  apparel catalogs, publishers, fundraisers, general merchandise, recreational offers, and much more!

 

http://www.playboystore.com



ADDITIONAL NOTES

Sample mailpiece required. Product samples are not allowed. Please allow 3-5 working days to process order. Payment due 30 days from maildate regardless if response was received or not. $100/F cancellation fee applies to all cancelled orders. Full charges apply to orders cancelled within 60 days of need by date unless space can be filled. 20% commission to authorized brokers.


DIMENSIONS
Maximum Size: 6" X 9"
Minimum Size: Inquire
Oversized: Yes
Maximum Weight: 1/4 ounce
Overweight: Yes
Maximum Inserts: 5
ID NUMBER
NextMark 238115
COUNTS THROUGH
07/01/2008
UNIT OF SALE INFORMATION
Average: $70
GENDER PROFILE
Male: 79%
Female: 21%
MINIMUM ORDER
Quantity: 10,000
SOURCE
Direct mail sold
SELECTS
GEOGRAPHY
Domestic (US)
ADDRESSING
CONTACTS    
NAME ROLE EMAIL PHONE FAX
Charu Leininger Sales CharuL@belardiostroy.com (212) 367-4073 (212) 381-1745
Order Receipt order_receipt@belardiostroy.com
= Primary contact