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The Bunny Shop Catalog offers apparel and accessories for both women and the men in their lives.

Bunny Shop
SEGMENTSPRICE
37,955   TOTAL UNIVERSE / BASE RATE $110.00/M
2,676   6 Month Buyers + $11.00 /M
17,038   12 Month Buyers + $5.00 /M
12,376   Total Inquiries $75.00 /M
  Non-Reciprocal Rate + $35.00 /M
  Fundraisers/Publishers/Food $80.00 /M


DESCRIPTION

Bunny Shop

 

Audience Profile
Each issue of The Bunny Shop Catalog features an assortment of lifestyle merchandise for "girls next door." These hip young women want to feel comfortable and sexy at the same time, whether at work or play.

 

The Bunny Shop Catalog offers apparel and accessories for both women and the men in their lives. Lingerie, jewelry, collectibles, sleepwear, swimwear, outerwear, pet accessories, chocolates, costumes and more. Many items display Playboy's trademark, the Playboy name, and the rabbit head design. Other items are "must-haves" for today's active female.

 

The Bunny Shop brand is an integral part of modern popular culture, and is a prime prospect for apparel, music/entertainment and publishing offers.

 

Demographics
Average Age 35-45

Average Income $50K-$75K

 

http://www.shopthebunny.com
ADDITIONAL NOTES

Sample mail piece required. 3-5 working days required to process order. Payment due 30 days from mail date. All cancelled orders are subject to a $100/F cancel fee, plus $10/M run charges, shipping & material fees. 20% commission to authorized brokers on base rate.
ID NUMBER
NextMark 239957
COUNTS THROUGH
10/31/2008
NEXT UPDATE
12/20/2008
UNIT OF SALE INFORMATION
Average: $87
GENDER PROFILE
Male: 20%
Female: 80%
MINIMUM ORDER
Quantity: 5,000
SOURCE
Direct mail sold
SELECTS
12 MONTH HOTLINE $5.00 /M
6 MONTH HOTLINE $11.00 /M
GENDER/SEX $6.00 /M
SCF $6.00 /M
STATE $6.00 /M
ZIP $6.00 /M
GEOGRAPHY
Domestic (US)
ADDRESSING
CARTRIDGE $ 25.00 /F
CD ROM $ 50.00 /F
DISKETTE $ 50.00 /F
EMAIL $ 50.00 /F
P/S LABELS $ 7.50 /M
RUN CHARGE $ 10.00 /M
CONTACTS    
NAME ROLE EMAIL PHONE FAX
Antoine Smith Sales antoines@belardiostroy.com (212) 381-1755 (212) 381-1745
Lorna McManus Counts & Sales Support lornam@belardiostroy.com (212) 381-1753 (212) 381-1745
Jessica Romero Order Production jessicar@belardiostroy.com (212) 381-1757 (212) 381-1745
Order Receipt order_receipt@belardiostroy.com
= Primary contact
 

USAGE    

Bunny Shop Usage

 

Apparel/Accessories
Body Central
Boston Proper (t)
Newport News (t)

 

Publishing
Cosmopolitan Magazine