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| 256,304 |
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TOTAL UNIVERSE / BASE RATE |
$90.00/M
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| 95,306 |
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1 Month Hotline |
$95.00 /M
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| 256,304 |
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3 Month Hotline |
$90.00 /M
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Fundraisers/Publishers |
$75.00 /M
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DESCRIPTION |
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Publishers 'R Us
Audience Profile
Publishers 'R Us - the most comprehensive file of magazine buyers on the market. These mail order buyers subscribe to multiple magazines representing their interests and lifestyles.
Selections
In addition to the standard selections enumerated on the right – all names can be selected by any one of 150 demographic datapoints including telephone numbers. Typical selection charges range between $2.50/M and $8.00/M. List owner will build custom media segments and will tailor the media rentals and deployment to meet mailer’s marketing budgets.
Interest and lifestyle are selectable - Monthly Counts
| Female Oriented |
135,000 |
Male Sports Magazines |
150,000 |
| Health & Fitness |
600,000 |
Family/General |
375,000 |
| Culinary |
115,000 |
Business, News, Financial |
250,000 |
| Crafts |
130,000 |
Miscellaneous |
200,000 |
| Garden & Home Improvement |
125,000 |
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There is a newsstand full of demographics available on this exciting new file!
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ADDITIONAL NOTES |
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Sample mail piece required. 5-7 working days required to process order. Payment due 30 days from mail date. All cancelled orders are subject to a $100/F cancellation fee, plus $10/M run charges, and any applicable shipping & material fees. 20% commission to authorized brokers on base rate.
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ID NUMBER |
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COUNTS THROUGH |
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12/31/2008 |
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NEXT UPDATE |
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01/20/2009 |
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UNIT OF SALE INFORMATION |
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| High: |
$100 |
| Low |
$50 |
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GENDER PROFILE |
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| Male: |
40% |
| Female: |
60% |
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MINIMUM ORDER |
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| Quantity: |
5,000 |
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SOURCE |
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Compiled lists |
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SELECTS |
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| AGE |
$11.00 /M
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| AGE OF CHILDREN |
$11.00 /M
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| ETHNICITY |
$11.00 /M
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| GENDER/SEX |
$6.00 /M
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| INCOME SELECT |
$11.00 /M
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| MAGAZINE INTEREST/LIFESTYLE |
$11.00 /M
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| NEW MOVER |
$11.00 /M
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| PRESENCE & TYPE OF CREDIT/RETAIL CARDS |
$11.00 /M
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| PRESENCE OF CHILDREN |
$11.00 /M
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| SCF |
$6.00 /M
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| STATE |
$6.00 /M
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| ZIP |
$6.00 /M
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GEOGRAPHY |
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Domestic (US)
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ADDRESSING |
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| CARTRIDGE |
$ 25.00 /F
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| CD ROM |
$ 25.00 /F
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| EMAIL |
$ 50.00 /F
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